There is a lot of online reputation management advice and information out there. Among that information is regurgitated tips and tricks, and authors that have no experience to credit their publications. There are few ORM experts that understand the whole reputation management process from start to finish. In fact, ORM Expert Herman Tumurcuoglu will tell you that an ORM job never finished. In a recent Marketing Profs article, Tumurcuoglu explores his ORM career takeaways. With that, he reveals that there are three steps to an ORM contract: pre-mandate during mandate, and reporting. He puts a lot of emphasis on the reporting stage because often times, reporting happens after a contract is finished as well. For the most part, online reputation management is a lifetime commitment. The majority of his contracts will turn into maintenance contracts after a year or two. Business professionals and companies that need ORM understand that their reputation needs constant attention and management.
Unlike popular culture mindsets, it is important that you question everything you are presented with. Unfortunately, people are not taught to think for themselves anymore. The information that they are given through media and seeking information themselves guides and shapes their thoughts and actions. Coherently, individuals start believing stuff that is not true. Therefore, it is essential that Internet surfers and ORM seekers understand the importance of properly information themselves. Ethics matter and the way you are treated as a client and act as a client matter for the success of your contract and ORM problems.
For more ORM advice and information, contact Tumurcuoglu. He cannot emphasize enough how important it is to explore the ORM industry and your options as an ORM seeker and provider.